MIDO
Mido was founded in 1918 by the Swiss watchmaker Georges Schaeren, and for over a century, the brand has been known for its innovative and accessible approach to watchmaking. In the 30s, Mido brought to market some of the very first wristwatches that were self-winding, water-resistant, shockproof, and antimagnetic. Today the brand is part of the Swatch Group, well known for its architecturally inspired designs and production of chronometers. |